Whether you are looking to start your own brand, rebrand or review your brand, this workshop will cover the most important parts of a start- up, small business brand. Ignoring the lure of expensive logos and the mythology that surrounds this concept, Wendy will be focusing on what matters most to your target customers. And for a small business Wendy believes this must be focused on values of caring, personalised , intimate and authentic to create a special bond that creates the loyalty and connectivity that rivals your competitors.
Wendy is clear on her approach : the big brands are losing their way so you focus on the features that matter to your customer: your inspiration, the mission and purpose of the brand and the promise of the best customer service based on integrity and beliefs. Wendy loves developing brands based on these values and so from this workshop you will feel inspired and empowered to take your brand development forward and with minimum cost but high personal investment of time, energy and creative thought.